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Viva Magenta! Must-Haves in the 2023 Pantone Color of the Year

Viva Magenta!

Pantone has announced “Viva Magenta” as the Color of the Year for 2023 and we are cheering.

Nothing embodies a vibrant joie de vivre quite like “Viva Magenta,” named Pantone Color of the Year for 2023. This stand-out shade is loud and proud, and is popping up everywhere from fashion, to food, design and more! Embrace the color of the year in bold, monochromatic style, or, incorporate a piece or two into your wardrobe or home.

Pantone, the world’s color authority, provides a “universal language of color” that enables brands and manufacturers to establish consistency and control for each color produced, no matter what material or process is used. For more than 20 years, Pantone’s Color of the Year has influenced everything from product development and purchasing decisions to fashion, home furnishings and industrial design. 

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Viva Magenta!

TOM FORD | Quilted Puffy Large Natalia Bag $4,990 via Tom Ford.

Viva Magenta!

L’IDÉE | Amour Sleeveless Pleated Minidress, $325 via Saks at South Coast Plaza

Viva Magenta!

CHARLOTTE TILBURY | K-I-S-S-I-N-G Lipstick in Velvet Underground, $34 via Nordstrom at South Coast Plaza

Viva Magenta!

WEST ELM | Estelle Colored Glass Stemless Wine Glasses, $170 via West Elm at South Coast Plaza

Viva Magenta

BAYCO | Platinum Burma Ruby Band Ring, $31,000 via Neiman Marcus.

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Viva Magenta

VIKTOR & ROLF | Flowerbomb Ruby Orchid Eau de Parfum, $168 via Sephora at South Coast Plaza

Viva Magenta!

ROSA REGALE | Sparkling Red Brachetto D’acqui, $20 via Banfi Wines.

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