Welcome to a luxury designer showhouse produced by ICONIC LIFE, the leading digital luxury lifestyle magazine, that puts 19 marquis design teams under one roof to create a spectacular style for an iconic estate. The design for this custom home was inspired by the work of famed Mexican architect Luis Barragan designed by award-winning CP Drewett and built by two-time showhouse builder Bedbrock Developers, partnered with Ownby Design for the initial design finishes. This home will culminate in a spectacular 18-day show with exciting events to benefit Phoenix Children’s Hospital.
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Follow the journey of this spectacular home from design team selections to new product offerings to exclusive private event invitations and the opportunity to get contest announcements for extraordinary stuff. We’ll bring the world of exquisite design to you.
SPECIAL THANKS TO OUR HAUS SPONSORS: Clean Air EXP, Fuse Living and Creative Sound & Integration app sponsors; Contessa Stone and Moving Team Six designer swag bag sponsors; Rysso-Peters, Aquahydrate, Body by Kotoske, CaliberCo., Epic Valet, Excel Roofing, FOUR Coffee, Frankly Vodka, MAK Construction, Nine Banded Whisky, Sunpoint Appraisal, Traverse Media overall event sponsors.
Grand Entry Tower
Culinary & Dining Oasis
Powder Room
Luxury Master Bath
Private Owner’s Escape
Modern Bedroom
Outdoor Dining Plus Bar
Guest Retreat
Master Wardrobe & Dressing Room
Indoor / Outdoor Living
Living Room
Modern Master Suite
Romantic Bedroom
Outdoor Living Experience
Media Lounge
Butler’s Pantry
Laundry Haven
Pool Patio
Wine Cellar
Passageways and Artwork
ICONIC LIFE is a digital luxury lifestyle magazine lead by Publisher Renee Dee that celebrates the art of living beautifully with features on exceptional design, architecture, style, cuisine, luxury travel and living your best life. ICONIC LIFE, reaching about 80,000 unique readers monthly, showcases the vibrant people behind the products, the dreams behind the designs and the innovation behind inspiring ideas. With new content published daily, the narrative is chic, clever and curated for a sophisticated, affluent audience with an eye for all things stylish and being in the know. ICONIC LIFE’s mission is to be the storytellers behind the stuff and curators of the iconic. Dee’s nearly 25-year career in publishing and marketing, her inspired editorial direction, her passion for stunning imagery and her heart for giving back are the pulse of the magazine launched in early 2018. Beautiful design alongside compelling stories keep readers engaged and coming back for more, and ICONIC LIFE’s social media channels add an additional wildly engaged audience for the exciting content offerings.
The Heart Center at Phoenix Children’s Hospital is a top ranked Center of Excellence. No other pediatric institution in the Southwest delivers the breadth and quality of interdisciplinary cardiac care. Prestigious rankings include 14th in the nation for pediatric cardiology and heart surgery by US News and World Report, and a coveted 3-Star rating by the Society of Thoracic Surgeons (STS). Phoenix Children’s delivers a spectrum of care beginning with fetal monitoring for congenital birth defects to intervention for chronic disorders and sudden injuries, transplant surgery and aftercare and transitional care into adulthood. Using a family-centered, team approach, the needs of parents, guardians and siblings are integrated into clinical plans. The Heart Center Family Advisory Council fosters support and community for families seeking care at this “gem in the desert.”
Bedbrock partnered with Claire Ownby of Ownby Design for the foundational selections for the home prior to this exceptional Cameldale Estates home being selected as ICONIC HAUS 2020. Ownby Design is an industry-leading luxury interior design firm in Scottsdale with a mission to deliver a flawless product that is a true reflection of the client’s vision, with a unique fusion of minimalism and lavishness. The team has been recognized with numerous industry and community awards for residential designs in both Arizona and the Hawaiian Islands and Ownby will be the marquis designer in the kitchen and dining space.
Chris Karas, President and Founder of The Karas Group, Co-Founder and Owner of Launch Real Estate, has distinguished himself among real estate professionals in Arizona. Assembling a team of like-minded agents to form The Karas Group has allowed Chris to focus on providing a highly responsive approach for his clients. His professional, educated and organized method yields not only a strong return on investment, but a pleasant experience for his clients. This process has resulted in just shy of a billion dollars in completed transactions and has ranked him in the top 0.1 percent of successful realtors nationwide, working with professional athletes, entrepreneurs, investors and families alike. A Chicago native and a graduate of Brophy College Preparatory and The University of Arizona, Chris has cultivated relationships with local, national and international brokers. He is a frequent guest speaker on luxury residential real estate. Chris has also had recent speaking engagements with stars of Bravo’s Million Dollar Listing: New York and Bravo’s Million Dollar Listing: Los Angeles. In addition to professional engagements, Chris and his wife Jennifer are active members of the Phoenix community.
Bedbrock Developers, owned by Rich Brock, is a premier luxury home builder in Paradise Valley, Arcadia and Scottsdale, Arizona as well as Coronado, La Jolla and Laguna, California for more than two decades. Bedbrock originally built its sound reputation on magnificent Italian, Spanish and Santa Barbara-style homes. Bedbrock is now leading the trend for modern homes in Arizona with styles ranging from Mid-Century Modern to ultra-Contemporary. His latest development is the prestigious Cameldale Estates, an 11-home gated community in Paradise Valley. Brock launched The PV Design Center in 2011 and it quickly became a game changer in custom home building as it simplified the process of building, putting high-end home products under one roof—essentially a custom home store. Bedbrock has been extensively featured in top magazines for high quality work and exquisite custom homes.
Since opening its Scottsdale office in 2015, Drewett Works with namesake architect CP Drewett has rapidly become one of the most prolific and awarded architecture firms in the area. A boutique architectural firm with a luxury focus, DW specializes in the upper end of both residential and end-user commercial building projects. With a detail-focused team and extensive exposure to the use of high-end finishes, they are eager to spread their creative boundaries on every project. Drewett Works projects have been featured in The Robb Report, Phoenix Home & Garden, Luxe Interiors, Modern Luxury Scottsdale, Western Interiors, Trad Home, and AZ Golf Insider. Awards won include 7 Gold Nugget Awards, 4 Silver Awards (The Nationals), and six Best in American Living awards among others. The Drewett Works-Bedbrock Developers-Ownby Design project “Outside In” was named Home of the Year at the 2019 Best in American Living awards. Most recently, Kachina Estates, another Drewett Works-Bedbrock Developers project, was awarded a Gold Nugget Award of Merit for Best Residential Detached Collection of the Year.
I’m Lucia Burns, an Arizona broker with more than 30 years of experience in Scottsdale, Paradise Valley and the surrounding areas. I am proud to share that ICONIC HAUS will be the fifth designer showhouse I will oversee with Publisher Renee Dee (this is her seventh showhouse). I love working with the designers and bringing this amazing vision of ICONIC HAUS to life to raise money for Phoenix Children’s Hospital.
I’m a broker associate at Realty Executives International. When you need an agent you absolutely want someone who knows the market, gives you top-notch service, understands the legal impact of the contract, helps you navigate through a barrage of information and takes your business seriously. I enjoy the process and I take the hassle out of it for my clients. I understand the constantly changing landscape of real estate and the process that gets you from here to there. I offer myself as a professional who guards your transaction with ethics and a loyal broker who will be with you for the long term.
I have lived in Scottsdale since 1973 and have raised two wonderful sons here. My oldest son graduated from ASU in 2014 with two concurrent degrees, went on to earn an MBA, and is currently serving our country as a pilot in the USAF. My younger son is a graduate of Desert Mountain High School, and a skilled skateboarder with a talent for learning Japanese. It’s been an absolute joy to raise my children here.
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